BUILT ON TRUST, NOT NOISE
- Ajuli Tulsyan
- 4 days ago
- 2 min read
In a world obsessed with visibility, Target Security Services chose a quieter ambition—to become dependable
A Vision Rooted in Discipline
When Lt Commander Md Usman (Retd) stepped away from a life shaped by defence service, he did not abandon its values. He carried them with him—discipline, structure, and an unwavering sense of responsibility. Years of leadership across large organisations had taught him that true security is not about authority; it is about assurance. It is about creating systems that continue to function even when no one is watching.

In 2023, this philosophy took form as Target Security Services. The company was not born out of commercial urgency, but out of reflection. What does safety truly mean in a time when everything moves fast, changes often, and feels uncertain? For Usman, it was not merely about guarding spaces—it was about protecting continuity. About allowing people to live, work, and grow without interruption or fear.
That belief shaped the company’s long-term vision: to become one of the most trusted providers of security and manpower solutions, offering peace of mind rather than presence alone.
Where Strategy Meets the Ground
If Usman brought clarity of direction, Siva Praveen Reddy brought lived experience.
Trained as a mechanical engineer in Andhra Pradesh, Reddy’s early years were defined by logic and structure. But it was his four years in security operations that reshaped his understanding of systems. He realised that the most complex mechanisms were not machines—they were people.
When he partnered with Usman to formally build Target Security Services, the collaboration was instinctive. It was not about hierarchy but harmony. Strategy met execution. Vision met detail.
As General Manager, Reddy is the invisible thread holding operations together. His leadership is not performative. It is precise. He believes that reliability is built through habits, not announcements—and that discipline, when respected, becomes culture.

A Mission That Lives on the Ground
Target Security Services was never designed to be rigid. Its mission—to deliver professional security and manpower services while upholding integrity, accountability, and excellence—demands flexibility, not formulas.
From industrial sites to residential communities, every environment is treated as its own ecosystem. What reassures a factory floor is different from what comforts a family home. Understanding these distinctions is central to how the company operates.
Training, therefore, is not procedural—it is philosophical. Teams are prepared not just to perform duties, but to embody presence: calm, alert, respectful. Under Reddy’s guidance, personnel are encouraged to understand the why behind their role, not merely the how.
The Power of Staying Unnoticed
Target Security Services does not chase attention. It builds dependability.
In a sector driven by urgency, the company chooses patience. Its initiatives are designed for longevity, not applause. It invests in people, not spectacle. It believes that trust is built through consistency, not campaigns.
Perhaps that is what defines it best.
It does not announce safety. It sustains it.
And in doing so, it reminds us that the strongest systems are often the quietest ones—working steadily in the background, making life feel normal.


