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Edge & Essence


THE KOREAN WAVE IN INDIA
Over the past few years, Korean culture has gained remarkable popularity in India. Known as the Hallyu Wave, this cultural movement has introduced Indian audiences to K-pop, K-dramas, Korean fashion, food, and beauty trends What started as a niche interest has now become a mainstream cultural phenomenon, largely driven by social media and global streaming platforms. K-pop bands like BTS, Blackpink, and Twice have built massive fan bases in India, inspiring dance covers, fan c
Arpita Nayak
Jan 152 min read


LISA STUNS AT OSCARS 2025 IN RAHUL MISHRA’S INDIAN INSPIRED COUTURE
Blakpink's Lisa Blackpink’s Lisa made history at the 97th Academy Awards, not only as the first K-pop artist to perform but also by...

E2 Correspondent
Mar 4, 20252 min read


WHAT’S HOT AROUND THE WORLD THIS WEEK
Hidden Gems Topping the Charts Dominating the global charts this week is a collaboration between two chart-topping artists: APT by...

Eeshaan Singh-Basu
Nov 14, 20242 min read
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